Business economics, made tangible
Find what breaks before you build.
Choose a business, adjust the assumptions, and see profit, costs, and break-even move immediately.
No account. No spreadsheet. No finance training needed.
Starting a business will always involve risk.
We cannot remove it—but we can understand what we are walking into.
StartUp Partner makes the financial assumptions visible before you commit time, money, or a lease.
Choose a business model
Start with the way the business earns money.
Not sure what the labels mean? Each option explains what the business sells and who pays. Every model opens with useful example assumptions.
Subscription Software
Software customers pay to use every month, such as booking, accounting, or team tools.
Open model ↗Products sold onlineOnline Product Brand
A product brand that sells directly to customers online instead of through traditional retailers.
Open model ↗Platform for buyers and sellersBuyer and Seller Marketplace
A platform that connects buyers and sellers and keeps part of each transaction.
Open model ↗Work done for clientsSmall Agency
A business that sells a team's time or expertise to clients, such as design, marketing, or consulting.
Open model ↗Food businessSmall Café
A walk-in food and drink business where daily customers and average spend drive sales.
Open model ↗Appointments or local jobsLocal Service Business
An appointment or job-based business such as a salon, repair shop, clinic, or home service.
Open model ↗Wholesale farmFarm / Agricultural Producer
A farm that grows produce for wholesale buyers, where some harvest may go unsold when buyers cannot take it all.
Open model ↗How it works
Change one thing. Understand everything it affects.
Start with an example
Open a model with sensible sample assumptions already filled in.
Adjust what you know
Drag a slider or type the exact number. Both controls stay in sync.
See the consequence
Revenue, profit, warnings, and break-even respond together.
Start with the question
Could this business work?
Use rough numbers first. The model shows which assumption deserves better research.